The gaming industry is growing in more than one way. Alongside gamers, it is spreading in to fashion, beauty and other retail experiences.
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With increased awareness surrounding climate change, more people are seeking to buy more consciously, fuelling a rise in demand for second hand stores.
How conscious consumerism will effect packaging design and customer loyalty.
Considerations to make when designing a store interior that will attract Instagrammable moments.
Throughout covid, department stores have received a lot of bad press, but, do store closure represent an exciting new landscape for retail?
A concept store created the perfect environment for customer experience and brand immersion leading towards brand growth.
A 15 minute city is new concept of urban design that means that daily life can be sought after by foot or on bike within 15 minutes. How will this inspire concept store design?
What do stores reopening in the UK mean for the future of retail, store design and customer experience?
Marking an end to Paris fashion week, we look at what brands can learn about customer experience psychology for the reopening of non-essential retail.
As we approach the opening of all non-essential retail on April 12th, let's take a look at what store design should encompass to cater to new emotional needs and consumer behaviour.
Fokus Breathing Room is an initiative backed by global design agency, Sheridan&Co. It is a garden room concept that allows people to create more space at home, without having to move home. Fokus Breathing Room is the office space of the future.
We are proud to announce the launch of our work alongside TBC Banks flagship at 7 Marjanishvili, Georgia, raising the standard for the future of customer experience in retail banking through design.
We worked alongside Instagram sensation Morphe to open their Amsterdam location. Prior to this, Sheridan&Co have been working with beauty giant Morphe to deliver makeup stores in America and the UK.
Let's look at how the current climate changes the meaning of retail and brand strategy in a constantly changing world
Looking for freelance graphic design jobs? We are constantly on the lookout for talented freelance graphic designers to support our team.
As retail specialists, we have been studying changes in the market, consumer behaviour and consumption patterns. Today, we share our retail insights with you.
Consumers are looking to brands for enlightenment and the tools for self-care. They are hungry for knowledge so they can create healthier and happier lifestyles.
If we wish to safeguard our planet from the dangers of climate change, it is essential for retail design to develop a strategy to ensure the use of sustainable materials.
Christmas 2020 is a different story for retail design and store experiences. Empathy, the capacity to pivot and the ability to be reactive will be key in terms of assessing what is important to consumers.
Against a backdrop of travel restrictions, store openings in Europe have shunned a positive light on the retail industry, exuding creativity, innovation and hope in otherwise turbulent and uncertain times. Notably, pop-up strategies have been popular.
Freddie and Michael Sheridan dicsuss store openings and consumer behaviour as lockdown lifts for non-essential retail. How retail experiences will improve.
The rules of retail are being rewritten with pop-up shops and consumer experiences placed at the forefront of the future of retail.
In this political climate, sitting on the fence is no longer an option. Brands are taking a stand to join the Black Lives Matter movement.
Against the backdrop of climate change, Greta Thunberg making it as Time magazine’s person of the year and a global health pandemic that is COVID-19, millennials’ successor, Gen Z has come of age.
Understanding social psychology and the spectrum of reassurance needed will be critical for brands as they begin reopening stores and design new retail experiences.
Whilst creating store experiences that respect distance guidelines for non-essential retail, brands have the opportunity to breed a sense of originality and visual appeal.
Now, as we set sail on new retail waters and a new normal, queueing will become an everyday expectation and essential part of the retail experience and consumer journey.
Non-essential retail stores will reopen June 15th. We start to imagine what long term, full relaxation of lockdown measures will look like.
Analysis of Covid-19 has been widespread. We just have to turn to the headlines to see how the pandemic has impacted all walks of life, from economic impact to education and the future of work, consumer behaviour and the retail sector.
We know that gradually the role of a retail store was becoming less about the transaction itself and more about building and maintaining relationships. Like many industries or services, as we transition out of lockdown, we can expect this progression to have been accelerated.
Covid-19 brought the world to a grinding halt, but the psychological repercussions of this pandemic will see a ripple effect of consumers seeking comfort, security, positivity and reassurance. Brands can use colour psychology to rebuild their retail experience and restore consumer sentiment.
There are two clear ways in which retail will develop moving forward - 1. An increase in respect for the safety of individuals and our communities and 2. The role of retail in regards to customer relationships.
Globally, the appetite for live-stream services is strong. We now live in a climate whereby eighty per cent of audiences would now rather watch a live video than read a blog
Words have the capacity to change and challenge landscapes. For brand communication, words may be your strongest tool right now. What will your defining words be?
Sheridan&Co announces partnership with Araminta Marketing to help brands support their community digitally and why this is important in the long term when it comes to reopening stores.
Throughout Covid-19, the beauty industry has stepped up for its community and will continue to forge forward and reimagine the way we connect, commune and care for each other.
In a time of crisis, brands have a genuine role to play. Brands must show responsibility to their consumers, their employees and communities as they navigate uncertain times. Is a time for collective effort and creativity. It is a time for ‘we’, ‘us’ and ‘our’.
We look at how fashion, tech, beauty and retail are working together to teach consumers about resilience.
Healthy habits are integral to the success of your wellbeing, but only when the results match the routine. Welcome to The One Stop Shop. A pop-up store in the heart of Soho, New York, marking the launch of The One Daily Vitamin collection by The Nue Co.
Those who have attended A Day Well Spent since its opening last week have experienced a new type of shopping. An immersive theatre set combined with the subtle psychological cues of an art gallery curator. Lights, camera, action... Welcome to our immersive retail experience.
Sheridan&Co are proud to have worked alongside the Pat McGrath team on this extravagant mash-up of chic sexiness and baroque minimalism with a touch of electro-glam, this is a glimpse into the world of Pat McGrath.
Incorporating a seamless online and offline identity has led to store innovations that ingrain tech into the core values of the store, enabling brands to access to more data on shoppers.
Whether it was for social shares, engaged ethics or even an immersive event, this year has proved that while traditional retail may be dead, brick and mortar stores are still as culturally relevant as ever.
Seedlip and Aecorn Drinks work alongside Sheridan&Co to create maximum impact through their window display and retail installation in Selfridges, Oxford Street, London.
This year, instead of sending paper cards, we are donating to Tree Sisters to help their Reforestation Revolution.
The Christmas season is truly upon us, with some of our favourite brands creating experiences that we can delight in. Immersive, curated and magical, here are the brand pop-ups around London this December.
The holidays are upon us, with brands sharing the joy in the form of festive pop-ups. This year we see more immersive and experimental pop-ups than ever, as brands engage with local culture, inspire play, focusing on giving back and of course, offering shoppers that much-desired Instagram moment.
Blending this new age of the physical and the digital, or the ‘phygital’, companies are finding that inspiring one helps the other.
Brands are stepping in to offer medical services that are well researched and offer solutions.
In part one we looked back at this year, highlighting trends that thrived in retail and what engaged consumer attitudes. In part two we look forward to the trends that will guide and bloom in 2020.
This month we aim to tempt you towards understanding your customer on a deeper level, to truly connect with people. Only then can we deliver meaningful retail experiences.
As 2019 comes to a close, we look back on trends and how they have influenced brands and retailers this year. Did the trends we anticipated last year bloom or were there unexpected consumer attitudes that took off?
The importance of curating a narrative around a brand is essential, a responsibility that companies and copywriters should take seriously.
AI and digital tech have given us access to huge amounts of data, enabling us to understand our collective and individual habits better.
Sheridan&Co and Naked Retail are announcing their first partnership centred around experiential, community-based initiatives in retail.
Not satisfied by the current state of affairs, the public is advocating, protesting and adjusting their spending habits to align with causes they believe in.
Traditionally ‘ugly’ parts of the human experience should be considered part of the normal, diminishing the stigma around what beauty means.